Publisher/Affiliate
A publisher, also known as an affiliate, is an independent party that promotes the products and services of an advertiser in exchange for a commission on leads or sales.
Advertiser/Merchant
An advertiser, also known as a merchant or retailer, is a website or company that has a shopping cart. Sells a product or services online, accepts payments and fulfills orders.
The Direct Advertiser business of FlexOffers has been acquired by FuseTwo. Brands looking to launch or grow an affiliate program can now get started with FuseTwo.
